Simposio 5. Universidad, conocimiento e innovación para el desarrollo sostenible.
MAE
XIV Taller Internacional “Universidad, Medio Ambiente, Energía y Desarrollo Sostenible”
En el camino académico, es crucial comprender cómo el capital intelectual y el capital relacional pueden influir en el éxito universitario. El capital intelectual se refiere al valor de los conocimientos y habilidades, proporcionando ventajas competitivas. La generación de riqueza se vincula con elementos intangibles (Azofra et al., 2017; Xu y Wang, 2018; Zambon, 2017). Estudios muestran que la satisfacción laboral es fundamental para mantener a los estudiantes comprometidos (Dhanpat et al., 2018). Además, la gestión del capital intelectual y relacional sostenible es crucial para las instituciones de educación superior.
Esta investigación busca diseñar iniciativas que mejoren la satisfacción de los estudiantes a través de la gestión del capital relacional, se emplea como método de estudio central el análisis de datos multivariantes a partir del coeficiente de correlación bivariada de Pearson, el cual permite asociar la fuerza y el grado de relación entre variables de interés (Singh et al., 2021).
In the academic environment, it is crucial to understand how intellectual capital and relational capital influence the undergraduate experience. Intellectual capital refers to the knowledge, skills and training that provide competitive advantages. Efficient management of these resources has become essential in a world where wealth generation is linked to intangible factors. On the other hand, relational capital is related to the ability to establish and maintain meaningful relationships in the university environment, which can benefit both students and institutions. The research focuses on Higher Education Institutions (HEI) and their educational community, including students, professors, employing as a study method multivariate data analysis using Pearson's bivariate correlation coefficient. The research consists of five stages: literature review, preparation of fieldwork, execution of fieldwork, analysis of information, and dissemination of results, which includes the presentation of findings in a scientific article and in an academic event.
The research focuses on improving student satisfaction in HEIs through efficient management of relational capital and recognition of knowledge resources. This research approach has relevance for the educational and business environment, as it highlights the importance of efficient management of intangible resources and how this can influence the success and sustainability of institutions. The results could lead to the implementation of initiatives that improve student satisfaction and HEI performance.
Sobre el ponente
Sra. Juliana Herrera Carvajal
